Avneet Kaur accused of fraud and non-payment by Indian jewellery brand: ‘We expected integrity but faced exploitation’

A indigenous jewellery business has accused Avneet Kaur of failing to credit them after utilizing their wares. Check out the details below.


Avneet Kaur was in hot water after Indian jewellery manufacturer Rang called her out for wearing their products during her European tour and failing to credit them in her postings as promised. Rang’s recent Instagram post includes a series of pictures of exchanges between the brand and the actor’s stylist about the issue, in which Avneet ignored several requests to credit the brand. (Also read: Avneet Kaur talks out about her worldwide debut with Love in Vietnam: I mainfested it.)

Avneet fails to credit the brand.
Rang’s official Instagram page made a lengthy statement outlining the entire scenario. Avneet purchased several Rang goods for her recent vacation to Europe and agreed to tag the brand in her social media pictures. The tweet went on to say that Avneet worn the brand products seven times but did not tag them once. Instead, the actor referenced ‘high-end’ names such as Vivien Westwood and Dior.

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The brand then asked her stylist, and after some negotiation, she decided to tag them in a different post. In the next post, she still did not offer credit, instead saying, “Hey, I’ll pay them. “How much is it?” The brand stated that it was not about the money, but about the credit as agreed upon. Despite failing on these grounds, the performer kept the jewelry items with her for the next month and, when contacted, answered, “It was a collaboration right. That is why I took it in the first place. I only wore it ten times. I will not pay for it. “I’ll do the story.”

More details
The brand concluded the message by saying, “We feel we shouldn’t sit quiet and accept this.” It is not fair for us, or any brand or stylist who gives celebrities with jewelry, clothing, and so on, to be received with such an attitude. This careless approach raises worries about how some public personalities exploit companies and stylists, using their influence to circumvent mutual understandings.

“This incident underlines the larger challenges we confront in the sector. It is critical for both sides to keep their promises to create trust and mutual respect. This has been the worst experience to yet, and we believe it is critical to stand up and speak out against such behavior in order to avoid similar scenarios for other companies and stylists in the future,” according to the statement.

Avneet made her Bollywood debut last year with Tiku Weds Sheru, which starred Nawazuddin Siddiqui. She recently walked the red carpet at the Cannes Film Festival, where she made her international debut with the Indo-Vietnamese film Love In Vietnam.